# MAX channel statistics: all channel indicators on one page

> MAX channel statistics on datool.ru : Subscribers, views, reach, ERR, advertising and indexes on the same page. We disassemble the header, dashboard and ten tabs, which is visible for free and how to get a PDF report.

Articles · 2026-11-09 · Евгений Химич · https://hi.datool.ru/en/notes/max-channel-statistics/

To view channel statistics in MAX, just open its page on datool.ru : address type `max.datool.ru/channels/имя_канала/`. One page contains subscribers and their growth, views and coverage of posts, reactions, mentions in other channels, advertising, Quality index and Citation index, and below is the feed of all publications. An example is the page of the channel ["Krasnodar News"](https://max.datool.ru/channels/ki_krd/).

The guest sees the main statistics without registration for the last 7 days. After free registration, periods of up to 30 days and part of the detailed blocks open. The owner who confirmed the channel sees all the statistics of his channel for free, and a Premium or Business subscription opens everything, including a comparison with the market and a PDF report.

According **[](https://datool.ru/)**to datool.ru As of October 26, 2026, there are 634,390 MAX channels in the catalog, of which 607,392 are open active channels with subscribers. Large channels are updated every few minutes, small channels are updated once a day. Below is what is on the channel page, how to read it and to whom what is open.

## How to find the MAX channel on datool.ru

There are several ways to get to the page of the desired channel.

1. **Search in the catalog.** There is a search field in the [channel catalog](https://max.datool.ru/channels/): enter the channel name or its address in MAX.
2. **At the address.** If you know the public name of the channel — for example, `max.ru/ki_krd` — our page is usually located by the same name: `max.datool.ru/channels/ki_krd/`.
3. **Through categories and ratings.** Each topic has its own page, for example, ["News and Media"](https://max.datool.ru/categories/news/), and in the rating of channels they are sorted by subscribers and indexes.

If the channel is not in the catalog, you can [add](https://max.datool.ru/channels/add/) it: paste the link to the open channel or its @name — the channel will end up in the catalog, and we will start collecting its statistics. You don't need to log in for this.

## Channel header: signs, category and region

The top of the page is the channel passport. Here you can see what kind of channel it is and whether it can be trusted.

- **Type and address.** "Open Channel", channel number in MAX (ID) and public name via @.
- **The name and description** are as MAX himself shows them.
- **Blue sign** — the owner confirmed the channel through the bot datool.ru . This means that the page is maintained by the real owner, and the categories and region that he has chosen do not overlap with automation.
- **Green shield A+** is the label of MAX itself: the channel is registered in the Roskomnadzor registry. The shield is displayed regardless of the confirmation on datool.ru . As of October 26, 2026, 4,446 channels have the A+ label.
- **Category** — the topic of the channel from the list of 66 categories. The channel can have up to five categories, the main one is highlighted. Next to it — how many channels are in this category and what place the channel occupies among them.
- **Region** — city and region, if the channel is regional, for example, "Krasnodar · Krasnodar Territory".
- **Buttons.** "Open in MAX" leads to the messenger itself. The "I am the channel owner" button is visible until the channel is confirmed: the owner uses it to start checking. There is also "Share" and "Favorites" — you can add a channel to your lists after registration.

If you notice an error — an incorrect category, region, or indicator — there is a "Report inaccuracy" button at the bottom of the page.

## Dashboard: the main channel numbers for the period

The first tab is the **dashboard**, a summary of all indicators for the selected period. Above it is a switch "7 days · 30 days · 90 days · Year · All the time · Your dates". The page opens on 7 days. For short periods, the charts are built by day, for 90 days — by week, for the year and the whole time — by month.

There are ten tiles at the top. Each one has a number, a change to the previous same period, a line "it was ..." and a small graph.

- **Subscribers** — how many subscribers there are now and how the number has changed over the period.
- **Views** — how many views posts that were released during the period have now. These are not "views per day": MAX does not report how many people watched yesterday.
- **Reactions** — how many reactions the posts of the period have.
- **Mentions** — how many times the channel has been mentioned by other channels with a link or repost, without advertising posts.
- **Reposts** — how many times other channels have reposted channel posts.
- **The average coverage of a post** is how many views one post gets on average. It is considered only for posts older than two days: fresh views are still growing.
- **ERR** — what proportion of subscribers sees the average post: ERR = average coverage of up to 100 % subscribers.
- **ER engagement** — how often readers react: ER = reactions - views × 100 %.
- **Posts per day** — how many publications are published on average per day.
- **The share of advertising** — which part of the posts looks like advertising (erid marking, advertising links, and other signs) and what kind of load it is: up to 10% — low, up to 25% — moderate, up to 50% — high, then very high.

The change in the amounts (views, reactions, posts) is compared on average per day. The current period is not over yet: "7 days" at 10 am is six full days and ten hours. If we were to compare the amounts as is, any channel would look falling in the morning.

### Dashboard Blocks

Under the tiles — charts and estimates:

- **Audience growth** is a line of subscribers, increase and decrease by day, the largest increase and the largest decrease with dates.
- **The Quality index** is a score from 0 to 100 consisting of five parts: audience, honesty of growth, advertising load, trust and reliability of calculation. Each part has a conclusion in words, at the bottom — advice on what to improve. For more information, see the [Quality index methodology](https://max.datool.ru/metrics/quality-index/).
- **Views and coverage** — views by day with a signed record and average coverage of the post.
- **Subscriber engagement** — ER by period points and dotted line — ER for the entire period.
- **Citation Index** — how often and by what channels this channel is mentioned, the level among similar ones and the place in MAX ([as it is considered](https://max.datool.ru/metrics/citation-index/)).
- **When and how much he publishes** — the "day of the week × hour" heat map and the best time for fasting.
- **Publication formats** — the proportion of reposts, videos, photos, links and text and the average coverage of the post of each format.
- **Each post is a point** — all the posts of the period on the same chart: date, views, reactions and format. Clicking on a point opens a post.
- **The results of the period** are publications, views, reactions, and the average coverage of the post in columns by day.
- **Advertising in the channel** — the proportion of advertising posts, the coverage of the advertising post versus the usual one, and the sites that the channel advertises.
- **The best publications** are the posts of the period with the highest number of views.
- **Publications by day** — posts for each day and the average for 7 days: you can see if the channel is accelerating or going quiet.
- **About the channel** — the address in MAX with the "Copy" button, marks, categories and region, how many publications in total, the first collected post and from what day we are watching the channel.

## Channel Page Tabs

The dashboard is only the first of ten tabs. Each tab answers its own question and has its own choice of period.

- **All messages** are a feed of all channel publications. The periods are "Today", "Yesterday", 7, 30, 90 days, "This year", "All the time", sorting by date, views or reactions, searching by the text of posts. On the right — the results of the period with charts.
- **Audience analysis** — subscriber growth, daily growth and outflow, growth honesty, channel records, live audience share. An example is the ["Audience Analysis" tab of Krasnodar Izvestia](https://max.datool.ru/channels/ki_krd/#audience).
- **Mentions** — who mentions the channel, how many people see it, which posts differ and with whom the channel exchanges links.
- **Popular** — the posts that scored the most, and what unites them.
- **Coverage of publications** — coverage of a regular post, ERR, scatter, best and weak posts. An example is the ["Coverage of Publications" tab at Krasnodar Izvestia](https://max.datool.ru/channels/ki_krd/#reach).
- **Publication schedule** — how often and when the channel writes, pauses, headings according to schedule.
- **Advertising statistics** — how many ads, when they come out, how many types of advertising post and who advertised.
- **Similar channels** — with whom the channel should be compared and what place it occupies among them.
- **Subscriber engagement** — reactions, their mood and which posts they respond to more strongly.

All tabs can be viewed on the example of the channel ["Krasnodar News"](https://max.datool.ru/channels/ki_krd/) — the tab switch is right under the header. Tabs are loaded when you open them, so the page itself opens quickly.

## To whom what is open: guest, user, owner, subscriber

Access to the page depends on who is viewing it. Below is how it is set up for October 26, 2026; the set of open blocks may change, the actual comparison of tariffs is on the [tariffs](https://hi.datool.ru/plans/) page.

- **Guest (without entrance) — a period of 7 days.** The main dashboard tiles, audience growth, Quality index, views and coverage, engagement, Citation index, publications by day, the first page of the feed. The tabs show the main numbers and part of the blocks.
- **After free registration — periods up to 30 days.** The feed search and the entire feed, the best publications, period totals, formats, "Every post — point" and many detailed tab blocks are added.
- **The owner of the channel is free of charge.** Having confirmed the channel through the bot, the owner sees everything about his channel for any period: subscriptions and unsubscriptions separately, retention of new subscribers, core readers, the threshold of overload with publications. Comparisons with the market — similar channels, advertisers, the publication time of competitors — remain in the subscription. You can confirm the channel with the "I am the channel owner" button in the header of its page.
- **Premium subscription (from 1,490 rubles) or Business subscription (from 4,990 rubles) for 30 days.** Everything is open: any periods and their dates, comparison with similar channels, advertising and advertisers, where subscribers come from, PDF report.

Closed blocks are not hidden. In their place is a blurry example on fictitious data marked "Available after login" or "Available by subscription". So you can see what you will get, but there are no real channel numbers in the closed block.

!!! note "Advice"
    If you are the owner of the channel, start with confirmation: a blue sign on the page, all the statistics of your channel for free and 30 out of 100 points of the "Trust" part in the Quality index.

## PDF report on the channel

In the "About channel" block on the dashboard there is a **"PDF report for 7 days"** bar. The report collects nine tabs of the channel page — from dashboard to engagement — with the same graphs, colors and captions as on the site. There is no "All messages" feed in the report.

The report is available on the "Premium" and "Business" tariffs or with a package of reports that can be purchased separately. The number of reports is calculated 30 days after payment. On "Business", the logo of your organization is put on the cover — it is convenient if you are preparing materials for a client.

## How to read the channel page: checklist

If you are evaluating a channel before advertising or collaboration, follow the steps:

1. **The hat.** Is there a blue sign and A+ shield, does the category and region match what the channel promises.
2. **Subscribers and growth.** Whether the channel is growing smoothly or jumping in leaps and bounds. A jump on the day when the channel was mentioned by other channels is usually an advertisement; a jump without mentions is a reason to take a closer look.
3. **ERR and average coverage.** What proportion of subscribers actually see the post. Compare with channels of the same size: large channels usually have a lower share.
4. **ER.** Do people respond to posts or just flipping through.
5. **The Quality Index and its parts.** Where the channel loses points: in the audience, growth honesty, or advertising load.
6. **The share of advertising.** Whether the feed turns into an advertising board.
7. **The period is more authentic.** Switch to 30 days: the weekly pattern can be random.

## Frequent questions

### Is it possible to view MAX channel statistics for free?

Yeah. The main statistics of any public channel for 7 days are open without registration: subscribers, views, reactions, average coverage, ERR, ER, audience growth, Quality index and Citation Index. After free registration, periods of up to 30 days and part of the detailed blocks open.

### From where datool.ru takes data about the channel?

datool.ru collects MAX public channels and the history of their publications: the number of subscribers, posts, their views and reactions, mentions by other channels. We do not collect personal correspondence, group chat messages and comments. Subscriptions and unsubscribes separately are available only for channels where the bot datool.ru — channel administrator.

### What do the blue sign and the green A+ shield mean?

The blue sign means that the owner has confirmed the channel through the bot datool.ru . Green shield A+ is the label of MAX itself: the channel is registered in the Roskomnadzor registry. These are two independent marks: a channel can have one, both, or none.

### Why are the pageviews for the period less than I see in MAX?

We show views of posts published during the selected period — as many as they have now. Old posts continue to gain views, but they do not get into the period. And the average coverage is considered only for posts older than two days, so that fresh posts with incomplete views do not underestimate the number.

### My channel is not in the catalog. What to do?

Add it on the "Add Channel" page: a link to an open channel or its @name is enough, you don't need to log in. The channel will be added to the catalog, and we will start collecting its statistics. A closed channel without a public link is added only through confirmation of the owner: bot datool.ru must become its administrator.

### Is it possible to get this data through the API?

Yes, I have datool.ru there is an API with data on channels and posts and a connection for AI assistants via MCP. Methods are described in the [documentation](https://docs.datool.ru/).

## The result

Channel page on datool.ru replaces manual statistics collection: the header shows who is behind the channel, the dashboard shows the main numbers for the period, and ten tabs answer detailed questions about subscribers, coverage, advertising, and mentions. Start with any channel from the [MAX catalog](https://max.datool.ru/channels/) — the main statistics for the week are open immediately, without registration.
